{"id":3084,"date":"2026-05-08T15:20:10","date_gmt":"2026-05-08T15:20:10","guid":{"rendered":"https:\/\/iconixlatam.com\/?p=3084"},"modified":"2026-05-08T15:20:14","modified_gmt":"2026-05-08T15:20:14","slug":"impulsionamos-o-crescimento-na-latam-com-o-lancamento-dos-nossos-novos-asset-packs-estrategicos","status":"publish","type":"post","link":"https:\/\/iconixlatam.com\/pt-br\/2026\/05\/08\/impulsionamos-o-crescimento-na-latam-com-o-lancamento-dos-nossos-novos-asset-packs-estrategicos\/","title":{"rendered":"Impulsionamos o crescimento na LATAM com o lan\u00e7amento dos nossos novos Asset Packs estrat\u00e9gicos"},"content":{"rendered":"\n<p>Na<strong> Iconix<\/strong>, damos mais um passo em nosso compromisso com o mercado <strong>latino-americano<\/strong>. Apresentamos nossa <strong>nova su\u00edte de ferramentas criativas<\/strong>, desenvolvidas para <strong>potencializar a execu\u00e7\u00e3o de marketing<\/strong> dos nossos parceiros e <strong>fortalecer a presen\u00e7a das nossas marcas em toda a regi\u00e3o<\/strong>.<\/p>\n\n\n\n<p>Como parte da <strong>nossa vis\u00e3o<\/strong> como <strong>parceiro estrat\u00e9gico global<\/strong>, na <strong>Iconix <\/strong>trabalhamos constantemente para fortalecer o ecossistema de suporte que oferecemos aos nossos <strong>licenciados na Am\u00e9rica Latina<\/strong>. Colaboramos lado a lado com <strong>parceiros-chave como Falabella e Suburbia<\/strong>, entendendo que nosso papel vai muito al\u00e9m do licenciamento: nos tornamos um <strong>motor de solu\u00e7\u00f5es de valor agregado para garantir o sucesso em cada mercado local<\/strong>.<\/p>\n\n\n\n<p>Nossa <strong>proposta integrada de suporte inclui<\/strong> iniciativas-chave como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Produ\u00e7\u00e3o de shootings e campanhas<\/strong>: Criamos conte\u00fado visual de alta qualidade, adaptado \u00e0 est\u00e9tica e \u00e0s tend\u00eancias locais.<\/li>\n\n\n\n<li><strong>Campanhas com influenciadores:<\/strong> Conectamos as marcas a perfis alinhados com sua identidade e comunidade.<\/li>\n\n\n\n<li><strong>Trend reports e insights de mercado<\/strong>: Compartilhamos nossa vis\u00e3o sobre tend\u00eancias globais aplicadas ao contexto regional.<\/li>\n\n\n\n<li><strong>Materiais de apoio criativo<\/strong>: Oferecemos suporte cont\u00ednuo para a narrativa e a identidade visual das nossas marcas.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\"><strong>Asset Packs: nossa nova ferramenta de implementa\u00e7\u00e3o criativa<\/strong><\/p>\n\n\n\n<p>Para levar esse suporte ao pr\u00f3ximo n\u00edvel, desenvolvemos os<strong> Asset Packs <\/strong>com o objetivo de facilitar para nossos licenciados uma <strong>implementa\u00e7\u00e3o de campanha \u00e1gil, consistente e de alto impacto<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/iconixlatam.com\/wp-content\/uploads\/2026\/05\/ILA_Web_AP_Mossimo_Moodboard-1024x571.jpg\" alt=\"\" class=\"wp-image-3071\" style=\"width:603px;height:auto\" srcset=\"https:\/\/iconixlatam.com\/wp-content\/uploads\/2026\/05\/ILA_Web_AP_Mossimo_Moodboard-1024x571.jpg 1024w, https:\/\/iconixlatam.com\/wp-content\/uploads\/2026\/05\/ILA_Web_AP_Mossimo_Moodboard-300x167.jpg 300w, https:\/\/iconixlatam.com\/wp-content\/uploads\/2026\/05\/ILA_Web_AP_Mossimo_Moodboard-768x428.jpg 768w, https:\/\/iconixlatam.com\/wp-content\/uploads\/2026\/05\/ILA_Web_AP_Mossimo_Moodboard-1536x857.jpg 1536w, https:\/\/iconixlatam.com\/wp-content\/uploads\/2026\/05\/ILA_Web_AP_Mossimo_Moodboard.jpg 1682w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>O desenvolvimento deste<strong> kit gr\u00e1fico e criativo<\/strong> para<strong> Mossimo<\/strong> \u00e9 o melhor exemplo dessa <strong>vis\u00e3o em a\u00e7\u00e3o<\/strong>. A marca, que conta com uma consolidada rede de distribui\u00e7\u00e3o e presen\u00e7a por meio da <strong>Falabella nos mercados do Chile, Peru e Colombia<\/strong>, j\u00e1 disp\u00f5e deste <strong>ecossistema visual<\/strong> que otimiza diretamente a opera\u00e7\u00e3o dos nossos parceiros e <strong>garante uma identidade <\/strong>consistente em cada ponto de contato.<\/p>\n\n\n\n<p>Esses <strong>recursos estrat\u00e9gicos<\/strong> foram desenvolvidos para impulsionar todas as \u00e1reas do neg\u00f3cio:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Conte\u00fado Digital:<\/strong> Entregamos pe\u00e7as otimizadas para redes sociais e banners estrat\u00e9gicos.<\/li>\n\n\n\n<li><strong>Impacto Visual:<\/strong> Desenvolvemos materiais para ponto de venda e campanhas de m\u00eddia exterior.<\/li>\n\n\n\n<li><strong>Ferramentas Comerciais:<\/strong> Criamos recursos visuais para apresenta\u00e7\u00f5es de vendas e alinhamento estrat\u00e9gico.<\/li>\n\n\n\n<li><strong>Inspira\u00e7\u00e3o e Design:<\/strong> Facilitamos insumos criativos que servem como base para o design e o desenvolvimento de novas cole\u00e7\u00f5es.<\/li>\n<\/ul>\n\n\n\n<p>Com este lan\u00e7amento, reafirmamos que, na<strong> Iconix<\/strong>, n\u00e3o entregamos apenas uma marca, mas tamb\u00e9m <strong>fornecemos a infraestrutura criativa <\/strong>necess\u00e1ria para que <strong>nossos parceiros <\/strong>em toda a regi\u00e3o <strong>alcancem novos n\u00edveis de competitividade<\/strong>.<\/p>\n\n\n\n<div style=\"display: flex; justify-content: center; margin: 20px 0;\">\n    <div style=\"width: 100%; max-width: 380px;\"> <!-- Tama\u00f1o AJUSTADO (380px) -->\n        <blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DYAI4GBDfhM\/\" data-instgrm-version=\"14\" style=\"background:#FFF; border:0; border-radius:8px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); 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