{"id":2400,"date":"2025-05-16T18:27:08","date_gmt":"2025-05-16T18:27:08","guid":{"rendered":"https:\/\/iconixlatam.com\/licenciar\/"},"modified":"2025-07-08T21:29:41","modified_gmt":"2025-07-08T21:29:41","slug":"obtenha-uma-licenca","status":"publish","type":"page","link":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/","title":{"rendered":"Obtenha uma Licen\u00e7a"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

\u00bfComo licenciar uma marca?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\n\t\t\t\t\t
Primeiro passo<\/strong>
Escolha a marca do seu interesse. <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tEscolha a marca do seu interesse.\nCompartilhamos um portf\u00f3lio de marcas e op\u00e7\u00f5es de licenciamento alinhadas aos objetivos de cada cliente. Se houver interesse m\u00fatuo, agendamos uma reuni\u00e3o para entender seus objetivos de neg\u00f3cio e avaliar se nossa marca se encaixa nas suas necessidades e estrat\u00e9gias.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tVer marcas<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
\n\t\t\t\t\n\t\t\t\t\t
Segundo passo<\/strong>
Definimos juntos os termos comerciais, que ser\u00e3o detalhados em um termo de compromisso n\u00e3o vinculante: <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

\u2192 TERRIT\u00d3RIO\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/span>* Onde os produtos ser\u00e3o vendidos (pa\u00edses, regi\u00f5es)<\/span><\/p>

\u2192 CATEGORIAS\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <\/span>* Quais produtos est\u00e3o inclu\u00eddos (vestu\u00e1rio, cal\u00e7ados, acess\u00f3rios e mais).<\/span><\/p>

\u2192 CANAIS DE DISTRIBUI\u00c7\u00c3O\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <\/span>* Atacado, varejo pr\u00f3prio, e-commerce, lojas f\u00edsicas e outros.<\/span><\/p>

\u2192 ROYALTIES\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <\/span>* Percentual sobre as vendas pago ao licenciador.<\/span><\/p>

\u2192 M\u00cdNIMOS GARANTIDOS\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/span>* Royalties m\u00ednimos asegurados por ano.<\/span><\/p>

\u2192 DURA\u00c7\u00c3O DO CONTRATO\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/span>* Ejemplo: 5 a\u00f1os + opci\u00f3n a renovar.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

\u2192 TERRIT\u00d3RIO\u00a0
<\/span>\u00a0<\/span>* Onde os produtos ser\u00e3o vendidos (pa\u00edses, regi\u00f5es)<\/span><\/p>

\u2192 CATEGORIAS\u00a0
<\/span>* Quais produtos est\u00e3o inclu\u00eddos (vestu\u00e1rio, cal\u00e7ados, acess\u00f3rios e mais).<\/span><\/p>

\u2192 CANAIS DE DISTRIBUI\u00c7\u00c3
<\/span>* Atacado, varejo pr\u00f3prio, e-commerce, lojas f\u00edsicas e outros.<\/span><\/p>

\u2192 ROYALTIES <\/span>\u00a0
* Percentual sobre as vendas pago ao licenciador.<\/span><\/p>

\u2192 M\u00cdNIMOS GARANTIDOS\u00a0
\u00a0<\/span>* Royalties m\u00ednimos asegurados por ano.<\/span><\/p>

\u2192 DURA\u00c7\u00c3O DO CONTRATO\u00a0 \u00a0 \u00a0
<\/span>* Ejemplo: 5 a\u00f1os + opci\u00f3n a renovar.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t

\n\t\t\t\t\n\t\t\t\t\t
Terceiro passo<\/strong>
Elabora\u00e7\u00e3o, revis\u00e3o e assinatura do contrato <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
    \n \t
  1. A Iconix prepara o contrato incluindo todos os termos legais.<\/span><\/li>\n \t
  2. O licenciado revisa com sua equipe jur\u00eddica e compartilha feedback.<\/span><\/li>\n \t
  3. Ambas as partes assinam o contrato final, formalizando a parceria.<\/span><\/li>\n<\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
    \n\t\t\t\t\n\t\t\t\t\t
    Quarto passo<\/strong>
    Onboarding da marca e acesso aos recursos <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\tOnboarding da marca e acesso aos recursos\nFornecemos diretrizes e materiais da marca, al\u00e9m de realizar um onboarding completo. Tamb\u00e9m apresentamos as ferramentas de marketing e o suporte que a Iconix oferece para ajudar na implementa\u00e7\u00e3o.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t
    \n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tVer servi\u00e7os<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
    \n\t\t\t\t\n\t\t\t\t\t
    Quinto passo<\/strong>
    Desenvolvimento e lan\u00e7amento do produto <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\tOferecemos consultoria personalizada durante todo o contrato para maximizar o potencial de sucesso da licen\u00e7a.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

    \u00bfComo licenciar uma marca? Primeiro passoEscolha a marca do seu interesse. Escolha a marca do seu interesse. Compartilhamos um portf\u00f3lio de marcas e op\u00e7\u00f5es de licenciamento alinhadas aos objetivos de cada cliente. Se houver interesse m\u00fatuo, agendamos uma reuni\u00e3o para entender seus objetivos de neg\u00f3cio e avaliar se nossa marca se encaixa nas suas necessidades […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-2400","page","type-page","status-publish","hentry"],"yoast_head":"\nObtenha uma Licen\u00e7a - Iconix Latin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Obtenha uma Licen\u00e7a - Iconix Latin\" \/>\n<meta property=\"og:description\" content=\"\u00bfComo licenciar uma marca? Primeiro passoEscolha a marca do seu interesse. Escolha a marca do seu interesse. Compartilhamos um portf\u00f3lio de marcas e op\u00e7\u00f5es de licenciamento alinhadas aos objetivos de cada cliente. Se houver interesse m\u00fatuo, agendamos uma reuni\u00e3o para entender seus objetivos de neg\u00f3cio e avaliar se nossa marca se encaixa nas suas necessidades […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/\" \/>\n<meta property=\"og:site_name\" content=\"Iconix Latin\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-08T21:29:41+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/pt-br\\\/obtenha-uma-licenca\\\/\",\"url\":\"https:\\\/\\\/iconixlatam.com\\\/pt-br\\\/obtenha-uma-licenca\\\/\",\"name\":\"Obtenha uma Licen\u00e7a - Iconix Latin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/#website\"},\"datePublished\":\"2025-05-16T18:27:08+00:00\",\"dateModified\":\"2025-07-08T21:29:41+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/pt-br\\\/obtenha-uma-licenca\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/iconixlatam.com\\\/pt-br\\\/obtenha-uma-licenca\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/pt-br\\\/obtenha-uma-licenca\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/iconixlatam.com\\\/pt-br\\\/sample-page\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Obtenha uma Licen\u00e7a\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/#website\",\"url\":\"https:\\\/\\\/iconixlatam.com\\\/\",\"name\":\"Iconix Latin\",\"description\":\"Con un enfoque innovador y comercial, brindamos soluciones de gesti\u00f3n de marca para maximizar su valor global.\",\"publisher\":{\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/iconixlatam.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/#organization\",\"name\":\"Iconix Latin\",\"url\":\"https:\\\/\\\/iconixlatam.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/iconixlatam.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/iconixlatam.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/logo.svg\",\"width\":155,\"height\":81,\"caption\":\"Iconix Latin\"},\"image\":{\"@id\":\"https:\\\/\\\/iconixlatam.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/iconixlatinamerica\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/iconix-international\\\/posts\\\/?feedView=all\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Obtenha uma Licen\u00e7a - Iconix Latin","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/","og_locale":"pt_BR","og_type":"article","og_title":"Obtenha uma Licen\u00e7a - Iconix Latin","og_description":"\u00bfComo licenciar uma marca? Primeiro passoEscolha a marca do seu interesse. Escolha a marca do seu interesse. Compartilhamos um portf\u00f3lio de marcas e op\u00e7\u00f5es de licenciamento alinhadas aos objetivos de cada cliente. Se houver interesse m\u00fatuo, agendamos uma reuni\u00e3o para entender seus objetivos de neg\u00f3cio e avaliar se nossa marca se encaixa nas suas necessidades […]","og_url":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/","og_site_name":"Iconix Latin","article_modified_time":"2025-07-08T21:29:41+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. tempo de leitura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/","url":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/","name":"Obtenha uma Licen\u00e7a - Iconix Latin","isPartOf":{"@id":"https:\/\/iconixlatam.com\/#website"},"datePublished":"2025-05-16T18:27:08+00:00","dateModified":"2025-07-08T21:29:41+00:00","breadcrumb":{"@id":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/iconixlatam.com\/pt-br\/obtenha-uma-licenca\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/iconixlatam.com\/pt-br\/sample-page\/"},{"@type":"ListItem","position":2,"name":"Obtenha uma Licen\u00e7a"}]},{"@type":"WebSite","@id":"https:\/\/iconixlatam.com\/#website","url":"https:\/\/iconixlatam.com\/","name":"Iconix Latin","description":"Con un enfoque innovador y comercial, brindamos soluciones de gesti\u00f3n de marca para maximizar su valor global.","publisher":{"@id":"https:\/\/iconixlatam.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/iconixlatam.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/iconixlatam.com\/#organization","name":"Iconix Latin","url":"https:\/\/iconixlatam.com\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/iconixlatam.com\/#\/schema\/logo\/image\/","url":"https:\/\/iconixlatam.com\/wp-content\/uploads\/2025\/03\/logo.svg","contentUrl":"https:\/\/iconixlatam.com\/wp-content\/uploads\/2025\/03\/logo.svg","width":155,"height":81,"caption":"Iconix Latin"},"image":{"@id":"https:\/\/iconixlatam.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/iconixlatinamerica\/","https:\/\/www.linkedin.com\/company\/iconix-international\/posts\/?feedView=all"]}]}},"_links":{"self":[{"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/pages\/2400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/comments?post=2400"}],"version-history":[{"count":14,"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/pages\/2400\/revisions"}],"predecessor-version":[{"id":2702,"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/pages\/2400\/revisions\/2702"}],"wp:attachment":[{"href":"https:\/\/iconixlatam.com\/pt-br\/wp-json\/wp\/v2\/media?parent=2400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}